Field Service

Vertical SaaS for field service, trades, and dispatch. The founder-led sales, embedded fintech, and RevOps plays that built the category's category leaders.

• Article: Outbound Sales for Field Service Software: A Playbook

  Spray-and-pray outbound dies in field service software. How to build a signal-led outbound sales motion that books meetings with contractors who buy.

• Article: RevOps for Home Services SaaS: Building the AI Revenue Stack

  Build modern RevOps for home services SaaS: data integration, AI signal, field enablement, and ops alignment for vertical teams that actually win.

• Case Study: ServiceTitan: Building the Agentic Operating System for the Trades

  How ServiceTitan turned a summer project into a $1B+ run rate, NASDAQ-listed operating system for the trades. The canonical SMB Community-Driven vertical SaaS case study.